Can this challenge the current best - Steam - at their own game?
Amazon are a pretty massive organism, spreading themselves throughout the internet in pretty much any area that they can sell you something.
One area that they hadn't gotten into yet was online distribution of games, something that has been covered for quite a few years now by a couple of services and our personal favourite - Valve's Steam service.
That in mind, you'd expect Amazon to have jumped into the deep end straight away, offering the very latest games for download that appeal to the most hardcore gamers, and some for the casuals too.
Only thing is, they've only offered casual games, a glut of which is both amusing and very puzzling - why did we need games such as Spandex Force, Yummy Drink Factory or Fairy Treasure?
For US$6.99 or US$9.99 per game, there's over 600 games here, but absolutely nothing that seems worth playing. It's definitely worth a look though - if only to remind us to be thankful for the really good games out there.
Head over to Amazon's site to check them out.
Issue: 111 | April, 2010