Saturday February 11, 2012 9:11 AM AEST

Intel whacked on the knuckles by EU

By The Inquirer
08:16 May 14, 2009 | 11 Comments
Tags: intel | guilty | antitrust
Intel whacked on the knuckles by EU

Anti-competitive practices cost Intel billions, while AMD smirks quietly in the background.

The verdict is in, and Intel has been found guilty as charged by the EU for abusing its dominant market position, with the chipmaker being fined a whopping €1.06 billion (that's 2.8 billion Aussie dollars, by the way).

The EU said Intel had violated EC Treaty antitrust rules under Article 82, abusing its dominant market position "by engaging in illegal anticompetitive practices to exclude competitors from the market for computer chips called x86 central processing units (CPUs)".

The EU Commission said it had found Intel guilty of two kinds of nefarious illegal practice, the first of which was giving "wholly or partially hidden rebates to computer manufacturers on condition that they bought all, or almost all, their x86 CPUs from Intel", whilst the second was Intel's direct pay-offs to OEMs to stop or delay the launches of products containing its competitors' chips.

The commission said it also found Intel guilty of making "direct payments to a major retailer on condition it stock only computers with Intel x86 CPUs," saying that these moves "effectively prevented customers - and ultimately consumers - from choosing alternative products."

"By undermining its competitors' ability to compete on the merits of their products, Intel's actions undermined competition and innovation" said a Commission press release.

Along with the €1.06 billion fine, Intel has been ordered to stop its antitrust behavior immediately and told the Commission will actively monitor its compliance. The fine is equivalent to $1.44 billion, a very hard whack to Intel's bottom line, considering the firm had $3.5 billion in cash on its balance sheet at the end of Q1.

Giuliano Meroni, AMD's EMEA president, told us "The EU decision will shift the power from an abusive monopolist to computer makers, retailers and above all consumers".

 

theinquirer.net (c) 2010 Incisive Media

 
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11 Comments
Lambo
May 14, 2009 9:24 AM
Almost all manufacturers pay rebates to customers to encourage to buy or only sell their product. It's been happening for decades and suddenly this is a problem?

Huh?
TheSecret
May 14, 2009 10:09 AM
This fine was actually somewhat appropriate, unlike their MS fine..
mark84
May 14, 2009 10:27 AM
Full press release from the European Commission here
http://europa.eu/rapid/pressReleasesAction.do?reference=IP/09/745&format=HTML&aged=0&language=EN&guiLanguage=en

@ Lambo
"Certain rebates can lead to lower prices for consumers. However, where a company is in a dominant position on a market, rebates that are conditional on buying less of a rival's products, or not buying them at all, are abusive according to settled case-law of the Community Courts unless the dominant company can put forward specific reasons to justify their application in the individual case.

In its decision, the Commission does not object to rebates in themselves but to the conditions Intel attached to those rebates. Because computer manufacturers are dependent on Intel for a majority of their x86 CPU supplies, only a limited part of a computer manufacturer's x86 CPU requirements is open to competition at any given time."
Fat_Bodybuilder
May 14, 2009 10:59 AM
Does the pic come in a 1920 x 1200 wallpaper? >.>
daleyboy79
May 14, 2009 11:08 AM
I'll second that question FB ;)
megalith1c
May 14, 2009 11:28 AM
^^Awesome
Tezlin
May 14, 2009 4:06 PM
Does this mean AMD might make a comeback?
nesquick
May 14, 2009 5:38 PM
not unless they make a competitive product.
R430R
May 14, 2009 6:59 PM
Think of it this way as much as one can say intel is great they have been using dirty tricks all along....can anyone honestly tell me that AMD haven't been using a more ethical "let the customer decide" approach....intel pushes their chips to everyone like bush to oil(in both meanings of the phrase)
....score one for the littler big guys :) Yay AMD for their logical, ethical and passive manner
TheFrunj
May 15, 2009 12:12 AM
R430R, AMD discounted their AMD Athlon 64 processors when they were at the top for Dell, to get them to sell more. So yes, they both do the price discounting, but only Intel has attempted to stop the other's CPU from being bought at all through force, rather than by choice.
SyKRyD
May 15, 2009 11:39 AM
i love the choice of picture for this article.. spot on =)
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